Why Multicultural Marketing is Important.

“Multicultural consumers – including the 66.5 million Hispanic consumers living in the United States today – represent a largely untapped potential growth area for many marketers,” according to Claritas 2022 Hispanic Marketing Report. “Marketers that build relationships with multicultural consumers today can reap big benefits as the population of these groups continue to explode in the future.” This is why LC Media’s diverse team of consultants ensure marketing messages not only meet the organization’s mission but also are well received by the intended audiences. This is often done through a fun and creative non-traditional approach.

LC Media + Marketing  delivers $1.8 Billion Dollars in Hispanic buying power to companies and corporations who desire targeting Cleveland’s loyal Hispanic consumers

NEOhio Hispanic Fact Sheet

– Cleveland has the largest Hispanic population in the state of Ohio.

–Over 174,000 people identify themselves as Hispanics in NEO.

– The Hispanic Community in Ohio is growing 55%, while the total population only grew by 5%.

– The top 5 counties with the largest Hispanic population in NEO are: Cuyahoga County, Lorain County, Mahoning County, Summit County & Lake County (census 2010).

– In 2019 over 600 new families moved to Cleveland, Ohio from Puerto Rico.

Image taken from  IX Indoor Amusement Park, we provided project planning for their Fiesta Latina resulting in record breaking attendance with over 22,000 people.