Meet Our Owner- Myra Rosario

Myra Rosario is a successful entrepreneur and community influences with 20+ years of media, marketing and video production experience. Myra’s career began in radio advertising which led to her starting her own boutique ad agency specializing in Hispanic markets. It eventually led to one of her most notable accomplishments- producing her own weekly variety television show on NBC affiliate WKYC Channel 3 between 2014-2017, Fridays at noon. The show was called ‘Yo Soy Latino Cleveland’ and highlighted and promoted Cleveland’s Hispanic community. They covered over 300 local related stories.

Myra founded Latino Cleveland in 2007, as an online platform to highlight Northeast Ohio’s Hispanic Business and Entertainment communities. It has now evolved into a full-service multicultural ad agency, rebranded as LC Media+Marketing, FBE/MBE/EDGE certified.

Myra currently invests in a variety of projects, advising companies on how to tell their brand story on video and reshaping their advertising messages to fit cultural groups. Along with her diverse team and partnerships, LC Media services includes outreach marketing strategies, video content creation, Spanish translations and 1 on 1 entrepreneurship coaching with Myra Rosario. Her expertise and obvious passion shines as she guides her clients through the creative process on any project- gaining proven results.

Myra calls herself a “Cleveland Rican” as a first-generation Latina in the states. She was raised in a Spanish speaking home in a prominently Puerto Rican neighborhood on Cleveland’s west side.  She has become a trusted Hispanic community ambassador.  Her passion for her Latino community continues to be showcased as her work as a video influencer uplifts the Latino community.  She uses her self-brands #Myraexplores and #DimeloCleveland on social media to speak to her audience.   She puts being a mother first and has hobbies like puppetry, percussion and slacklining that keeps work-life balance a part of her life. 

Her Unique Capabilities include:

– Community Liaison for Corporations & Non-profit Projects Team Management
– Public Relations & Reputation Management
– Sales & Marketing Consulting
– Community Event Planner & Sponsorships

Professional Honors and Memberships:

– Listed as a Notable Latino as a Crain’s Cleveland Business (2023)
–Winner of the “Bonus Round” for the Pink and Black honors national pitch competition (2023)
– National Association of Hispanic Journalists
– Recipient of the Ingenuity Cleveland Ignite! Impact Award (2019)
– Brave Thinking Masters Institute member since 2020
– Owner of 60 domains